

Due to Covid-19, for the first time in history, there would be no carnival parade.
But Brahma, a brand that was born together with carnival, could not let samba end.
Therefore, in partnership with Globo TV and the League of Samba Schools,
Brahma brought together historic paradesfor the public to choose the best one of all times.






Agency: Africa
Creative Team: Thony Fernandes, Fernando Calvache, Everton Behenck,
Chico Medeiros, Mateus Oliveira, Marcelo Bruzzesi and Nicholas Bergantin
Creative Director: Mateus Coelho
ECD: Matias Menendez/ CCO: Sergio Gordilho