Can you imagine spending the night in a brewery? Or sleeping in barley fields?
This is what we did when AB InBev asked us to create an ad campaign to solve a beer perception problem.
We said no. You're the world's largest beer company.
Why don't you open your doors? Let's create a tour.
Let's create the beer tour.

CCSP 2017 
Shortlist Film
Shortlist Branded Content
Shortlist Craft in Film Direction
Shortlist Craft in Film Cinematography 
Agency: CP+B Brasil
Creative Team: Pedro Galdi, Luiz Paccillo, Robison Mattei and Nicholas Bergantin  /  Creative Director: Marcelo Rizério  /  Chief Creative Officer: André Kassu and Marcos Medeiros